We use what we build: inside Kraken’s dogfooding culture
By Kraken Dogfooding Program Lead Andre Lezan Fernandes At Kraken, using our own products is cultural infrastructure. From their first days, every Krakenite reads Kraken Culture Explained, authored by co-founder Jesse Powell and foundational to how we operate. One of its core principles is clear: Know Thyself. Know Thy Enemy. Know Thy Customer. For us,…