Kraken 360 TGE Playbook Part 3: from launch to scale — sustaining momentum after TGE
Part 1 covered foundation. Part 2 covered execution. This post covers what comes after. TL;DR Most protocols don’t fail at TGE — they fail in the months that follow. The Post-TGE Valley of Death is where points-farmers exit, unlock pressure builds, and liquidity quietly atrophies. Unlock management, anti-fragile liquidity, staking activation, treasury discipline and ecosystem…