i2c Becomes First Global Processor Certified for Visa Click to Pay
Payments technology firm i2c Inc. has become the first issuer processor globally certified by Visa to enable Click to Pay, a digital checkout standard designed to make online shopping faster, safer and simpler for consumers.
The certification means i2c’s clients, including banks and fintechs, can deploy Visa’s Click to Pay service across multiple regions through a single integration, improving security and reducing checkout friction.
Visa’s Click to Pay system replaces card details with network tokenisation, which the companies say can cut fraud by 31% and lift authorisation rates by 4.3% compared with traditional card entry methods.
“As digital commerce continues to evolve, consumers now expect speed, simplicity, and security in every transaction,” said Seth Perlman, Global Head of Product at i2c. “Achieving certification as the first issuer processor to enable Visa Click to Pay globally is a proud moment for us.”
Industry analysts at Datos Insights said Click to Pay could significantly reduce cart abandonment, with 89% of consumers rating it as good as or better than other payment methods.
Thad Peterson, Strategic Advisor at Datos, said: “Any tool that can reduce the friction around payments will help increase transaction volume.”
“Click to Pay simplifies the transaction process for customers, reducing cart abandonment and increasing sales. Beyond simplifying the purchase process, fraud goes down and authorizations increase with Click to Pay, making it a trifecta for issuers on the i2c platform.”
