ITC Launches New Food Range for Over-45s – Equitypandit
August 26, 2024August 26, 2024 ITC Foods is targeting the over-45 demographic with a new health-focused range, including upma, oats, cookies, and enriched atta, under its “Right Shift” brand. The firm’s new initiative aims to tap into the large market of nearly 10 million households, seeking to expand this…